I’m excited to share a recent branding project for Simpa Food, a trusted Moroccan food company based in Agadir.
🏢 About the Business:
Simpa Food specializes in producing frozen French fries ready for frying — targeted mainly toward restaurants and food service businesses.
🏬 They also supply major retailers like:
Carrefour Morocco
Aswak Assalam (a leading supermarket chain in Morocco)
🎯 Design Goal:
Create a bold, recognizable identity that reflects the brand’s quality, speed, and trustworthiness in the food supply industry.
📍 Location:
Bloc 3 Rue 6 N°1, Bir Anzarane C68 – Tikiouine, Agadir
🎨 Style & Concept:
The logo combines iconic food imagery (French fries) with warm and vibrant colors to connect with both B2B clients and retail audiences.
